Your benefits with the Heat-not-Burn Technology
Without smoke and ashes
IQOS heats tobacco instead of burning it. Through this innovative technology, smoke and ashes will stay in the past.
No tar residues
IQOS does not produce tar. This results in IQOS containing significantly fewer harmful or potentially harmful chemicals in comparison to cigarettes.
Less persistent odor
IQOS causes odor which lasts shorter amounts of time than the smell of conventional cigarettes. This also leads to less disturbance for the people around you.

27.4 million* adult smokers have already switched to IQOS.

Services and benefits

The service you can rely on. Advantages that’ll make you happy.

Tailored to your needs

At IQOS we focus on your needs. Therefore, you can get our products at the online shop or on-site with the possibility to test IQOS with our 30-day money-back guarantee.

Everything also on-site

In our IQOS boutique, we offer individual advice and Complete Service for your IQOS device. You can also test devices and experience accessories up close on-site.

Keeping it relaxed

Because we know that a transition always brings a change, you can test IQOS at any time. In the IQOS Boutique on site or with our 30-Day Money-Back Guarantee.


The practical two-piece is available in many different designs and colors.

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