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Free expert IQOS maintenance
Upgrade your IQOS firmware in just a few minutes
Try IQOS now for 30 days without commitment
Tobacco heated, not burned.
What is IQOS?
Why IQOS is a better alternative
Share your IQOS experiences with the community
IQOS Heat-not-Burn Technology
The science behind IQOS

Try IQOS your way
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Discover & shop heated tobacco devices
Make it yours

Personalize your IQOS device
Discover our wide range of accessories
New IQOS ORIGINALS DUO.
HEATCONTROL TECHNOLOGY. New vibrant colours.
Care you can count on
Care and privileges
Free expert IQOS maintenance
Upgrade your IQOS firmware in just a few minutes
Try IQOS now for 30 days without commitment

Activate your full IQOS experience
Benefit from your new device
15€ for each of you
Free expert IQOS maintenance
Give your IQOS device a professional maintenance for free with the new Complete service.
Get the best possible IQOS experience with our free Complete service.

Ensure your IQOS is working at its best

Optimize your IQOS functional experience

Keep your IQOS in optimal condition for longer

We test your IQOS device capability to deliver the aerosol. We do the test before and after to show you the improvement. If your cap is too worn, we will replace it for free.

We'll clean your IQOS device Pocket Charger and Holder, including the blade and the cap, remove any tobacco residue to improve the airflow and heating process for a satisfying experience.

We'll give your IQOS device a professional check-up to make sure it's running as it should be, with a firmware upgrade if it is needed.
Taking care of your IQOS device is easy.
With regular cleaning, firmware upgrades, and support from our team – your IQOS will work in optimal condition for longer.
