There’s no better time to discover our smoke-free alternatives to cigarettes.
IQOS heated tobacco devices heat real tobacco, not liquid, to deliver an innovative alternative to cigarettes. Discover a new way of experiencing tobacco without fire, smoke and ashes.

You will find the respective offers here shortly before Black Friday.

IQOS for less
Get Black Friday and Cyber Monday deals, with discounts across our range of IQOS devices and accessories.

Care you can count on
Get all-round support from the moment you choose IQOS, with myIQOS extended care and support.

Real alternatives, real satisfaction.
No matter which of the IQOS products you choose: all products provide a smart intuitive design and trusted quality you can realy on.