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Over a decade of development and billions invested.

What lies behind IQOS?

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Discover our Heat-Not-Burn Technology.

Technology – the world revolves around it. Over the years, it has radically changed our lives for the better. The way we work, the way we communicate, the way we travel.

But technology goes hand-in-hand with science. We couldn’t have created IQOS without it. This perfect combination of both science and technology is how we developed a better alternative to smoking.

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This product is not risk-free - for adult use only.